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They're Alive! is developed or distributed by Optimus Software and is licensed as freeware. Select any text in IE and a list of relevant actions for the text will pop-up. Select a word or a phrase on any web page that you're reading and use that word / phrase to navigate further - find the dictionary definition, search for it on Google, look it up in references, etc.
Just select any text on a web-page and a menu will pop-up unobtrusively. Select any of the options on the menu and a new IE window will open up with the result of the option selected as applied to the selected text. The default items on the menu will depend on the context and content of the text selected - select the name of a movie or an actor for example, and the default action will be to take you to IMDb.com. Select an email address and the default action will be to launch your email editor. The list of options displayed is completely customizable by you - you can add in your own favorite sites to the list and associate them with relevancy settings!
To get a better idea of what it all means, take a look at our demo (http://www.optimussw.com/theyrealive/usage.html)...
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